.hero .lead { margin-bottom: 14px; }
.hero-positioning { margin-bottom: 24px; font-size: 16px; font-weight: 500; color: var(--green); }
.positioning-section { border-top: 1px solid var(--line); }
.positioning-section .outcome-example { min-height: 84px; }
.positioning-example { display: grid; grid-template-columns: 1fr 1.5fr; gap: 40px; align-items: start; border-top: 1px solid var(--line); padding-top: 24px; margin-top: 28px; }
.positioning-example strong { font-size: 23px; line-height: 1.35; font-weight: 500; letter-spacing: -.02em; }
.positioning-example p { color: var(--muted); font-size: 17px; }
@media (max-width: 900px) {
  .positioning-section .outcome-example { min-height: 0; }
  .positioning-example { gap: 28px; }
}
@media (max-width: 680px) {
  .hero .lead { margin-bottom: 14px; }
  .hero-positioning { font-size: 16px; margin-bottom: 22px; }
  .positioning-example { grid-template-columns: 1fr; gap: 12px; padding-top: 20px; margin-top: 24px; }
  .positioning-example strong { font-size: 23px; }
  .positioning-example strong br { display: none; }
}